Saturday, 5 April 2014

Evaluation - Question 4

Friday, 4 April 2014

Evaluation - Question 3



Evaluation - Question 2

Evaluation - Question 1

Feedback - Focus Group

Feedback for my Digipak:

What do you like about it?
- I like the way in the front cover he is walking towards us, and on the back cover he is walking away from us. 
-I like how it links in with the video really well because you have used stills from the video or photos that are very similar.  I also like that you haven't used any effects on the digipak, because you haven't in the video either, so it wouldn't look right. I like the font style. I think it matches the video because it's quirky.
-I like the font you have used because it looks good with the style of the video. I also like the photos you have used, because they work really well together.

Is there anything you don't like or that you would change?
-I'm not sure about the black cover with the name of the album and band. I would maybe change it for a message from the band or a bit of information about them.
-I wouldn't change anything. I think it looks good how it is.
-I would maybe change the order of the photos. Maybe change the photo where the actor is sitting on a tennis court net for the cover with the name of the band and album. I would also get rid of the black block around the writing on the back cover.

Feedback for my Music Video:

What did you like about it?

-I liked the ending scene because it matched the music perfectly. I also liked the location you filmed in, because a lot of people filmed in forests and little villages and it gives us a bit of a change because it is located more in the city. I liked the variety of shots you used.
-I liked the way he played the guitar, because it actually looked real, and the song also suited the actor really well, so you chose a good actor for the song. The lip sync was also very good. 
-I like how the music goes with the video. I think it is a good video for the song and I also like the footage you have used for the places were there are no lyrics, because although most of the video is performance and lip syncing, when there aren't any lyrics the footage still looks very good. 

What don't you like or would you improve on, and what would you change?
- I would improve on the filming because it is a bit shaky, so I would stabilize it. Also I would adjust the lighting on some of the scenes which are a bit over exposed.
-I would change the editing so the pace of the editing was following the beat of the song because I think it would look better.
-I would probably use a few shots in different locations, rather than filming the whole video in the same park because it would give us a change of scenery. I would also use more transitions.

Feedback for Advert

What did you like about it?
-I liked that it uses the same photo as the front cover of the digipak because it makes it clear that they are a package. I also liked the use of the QR code, because I think it will be effective as everyone now enjoys the use of technology.
-I liked the layout. I think the album tittle looks very good in the middle of the poster and  the information about the release also looks good where it is. 
-I liked the social media websites at the top of the advert and the QR code, because it is important to know what the audience want and keep up to date with the trends, and at the moment technology and social media sites are very popular.

Is there anything you would change?

-No, I wouldn't change anything. I think it looks good how it is.
-I would maybe change the layout: put the QR code where the social media sites are, and the social media sites where the QR code is.
-I think it looks good how it is, but maybe you could add some more information about the album.





Final Music Video

The Better Way - LM


Final Digipak